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The way we communicate at work is changing - but in many workplaces, the rules of digital engagement haven’t kept up. Too often our digital communications cause interruptions, extra work, unnecessary delays, or lost information.
Consider this:
For all of the benefits of transforming into digital workplaces, we are also making it easier than ever to interrupt people, mis-file information, and have teams of people focusing on problems that should only require the efforts of a few. The problem has grown so bad that workers can spend more than 6 hours a day dealing with the madness.
Check this with your own experience - in the next week, note how many times each of the following things happen to you.
All of these interruptions, distractions and lost information are costing us. Research shows that human attention spans have declined from 12 seconds to under 8 seconds in the last decade. That’s dangerous - the ability to focus on a task for a prolonged period is critical for innovation, creativity, risk management and problem solving.
The cost is real for businesses too. Lost productivity is costing companies as much as 900,000 hours of labor for every 1,000 employees! Imagine if you could give your people 10% or 20% of their time back. How would employee engagement improve? What would the impact on productivity, efficiency, innovation and customer satisfaction be?
The transformation to a digital workplace superhighway for many companies, is looking more like a step back into the Wild West. This is something that should be expected - significant transformations always bring some element of chaos before a new normal is established. But companies with no strategy to move to a new level of productivity may find themselves permanently stuck in a state of disruption.
Do you have a plan in place to bring order to the digital chaos?
Here are the components to consider for an effective digital workplace change management plan:
At C5 Insight, our mission is to help you transform into a people-centric digital workplace. Click here to reach out to open a conversation about building a better digital workplace.
The complementary paper includes over 12 years of research, recent survey results, and CRM turnaround success stories.
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